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iCrossing predicts 1 Billion Users for Facebook in August

Posted on January 12, 2012

Digital marketing firm iCrossing has announced that it is expecting Facebook to reach 1 Billion Users in August 2012 by extrapolating the current growth rate of Facebook.

iCrossing says that emerging economic countries such as India and Brazil are gathering more number of Facebook users. And, most of users in these countries are using Facebook from their mobile devices.

Read below the report of iCrossing.

Using a process of linear regression on the data from the end of 2008 onwards we expect Facebook to hit a billion active users around August 2012. Looking at the data from 2006-mid 2008 it looks like Facebook was growing at an exponential rate, however more recent data suggests it’s growing in a linear fashion.

Facebook’s growth has slowed or stopped in many of its early adopting countries such as the US and the UK. However, developing countries such as India and Brazil have shown strong growth with India growing from 22 million users to 36 million and Brazil going from 13 million to 30 million in the last 9 months. Both are large countries with millions of potential users who have yet to sign up to Facebook, with only 3% of India’s population on Facebook and 16% of Brazil’s (compared to 49% of America’s population or 47% of the UK’s population) countries such as these will clearly contribute heavily to Facebook’s continued growth.

Find below some Statistics about Facebook.

  • More than 800 million active users
  • More than 50% of our active users log on to Facebook in any given day
  • Average user has 130 friends
  • On average, more than 250 million photos are uploaded per day
  • More than 70 languages available on the site
  • More than 350 million active users currently access Facebook through their mobile devices
  • More than 475 mobile operators globally work to deploy and promote Facebook mobile products
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