Twitter has announced Thursday that it has filed paperwork to begin the IPO process.
Twitter made its announcement via a tweet.
We’ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale.
— Twitter (@twitter) September 12, 2013
Shortly after the tweet the company tweeted a picture.
Now, back to work. pic.twitter.com/e4lK8e7pY9
— Twitter (@twitter) September 12, 2013
An advertising consultancy eMarketer said that Twitter, which has been valued by private investors at more than 10 billion dollars.
Twitter’s documents can remain confidential for up to 21 days, under the law, before the company goes on its IPO.
According to Bloomberg.com “Goldman Sachs Group Inc. (GS) will be the lead “Goldman Sachs Group Inc. (GS) will be the lead underwriter for the initial public offering, according to people with knowledge of the matter who asked not to be identified because the information isn’t public”.
Twitter this week said it was moving deeper into mobile advertising with the purchase of MoPub, a startup focusing on mobile ad exchanges.
Twitter has become one of the fastest-growing and most influential social media services, used widely by celebrities, journalists, politicians and others.