Mobile app intelligence platform App Annie has acquired Mobidia, a leading mobile measurement company.
“Today’s announcement is a huge testament to our mission of empowering the people changing the world through apps with the best data and intelligence products, as well as the market demand for better usage tracking,” said Bertrand Schmitt, CEO of App Annie.
“App Annie shares our vision to help companies make more informed business decisions with the most comprehensive insight into the mobile app industry,” said Derek Spratt, CEO of Mobidia.
Financial terms of the deal were not disclosed.
App Annie is a privately held company headquartered in San Francisco with 12 global offices in cities including Amsterdam, Beijing, London, New York, Seoul and Tokyo.
Mobidia is a pioneer in mobile measurement with the largest global sample of smartphone and tablet users, since 2012.
