Pinterest announced its new initiative in partnership with diversity research and consulting firm Paradigm called Inclusion Labs.
Paradigm began working with Pinterest for seven months. In 2013, one of Pinterest engineers Tracy Chou kicked off the “where are the numbers?” initiative, which revealed just how low the numbers really were.
Pinterest is not only collecting more granular data beyond its overall demographic numbers, but it is thoughtfully slicing its data to help clarify exactly where things stand.
For example, while many companies share the diversity within “tech” and “non-tech” roles without ever defining these terms, Pinterest has broken down its measurement into both “tech” and, more specifically, “engineering.” But by measuring data and communicating that data clearly, it can more thoughtfully evaluate progress towards its goals.
Through Inclusion Labs, Paradigm will conduct innovative workforce research to identify and better understand barriers to diversity, test new strategies for addressing these barriers, and share publicly as much information as we can about what we’re learning. Paradigm is committed to improving the systems and processes that affect diversity at the client companies;
Pinterest shares the passion for impact, and has expressed their belief that by cultivating a more diverse and inclusive tech community, every company within that community will be better off.
Paradigm is excited to launch Inclusion Labs at Pinterest to advance their shared vision not only of building a better Pinterest, but of contributing to a stronger industry.